Skills
Logo Design
Business Card Design
Social-Networks Design
Photoshop
Illustrator
Brochure Design
T-Shirt Design
Cups-Caps Design
Invitation Cards Design
Motion Graphic
Launch Product
Animation
Video
Montage
English
Content Writing
Editing
Digital Writing
Voice-Over
Music
Producer
iOS
Android
Web Builder
Digital Drawing
Marketing Plan
Art Director
Content Writer
Video Editor
Digital Marketing
SEO
Project details
I led the complete creative process for Kemet Gate, a logistics and freight forwarding brand connecting Egyptian heritage with modern global trade. The project began with industry, competitor, market, and cultural research, exploring the meaning behind the Kemet Gate name and Egypt’s role as a gateway to international markets.
The creative direction was built around Kemet, the Ankh, gates, connection, movement, trade, and global routes. These concepts were translated into a modern and scalable logo and cohesive visual identity through concept development, sketching, vectorization, typography, color exploration, and brand system design.
I developed the complete brand identity, including logo variations, color palette, typography, graphic elements, iconography, photography direction, and brand applications.
I then translated the identity into a complete website experience, covering UX research, information architecture, sitemap planning, wireframing, UI design, responsive layouts, prototyping, and visual content direction. The website was designed as a direct extension of the brand, focusing on usability, clear communication, strong visual hierarchy, and effective user journeys.
Tools included Figma, Adobe Illustrator, Adobe Photoshop, Adobe InDesign, FigJam, Notion, Google Search, Google Maps, Pinterest, Behance, Dribbble, Google Fonts, Adobe Fonts, Adobe Color, and AI image generation tools.
My Role: Brand Research, Brand Strategy, Creative Direction, Concept Development, Logo Design, Visual Identity, Typography, Color System, Brand Applications, UX Research, Information Architecture, Wireframing, UI Design, Responsive Design, Prototyping, Website Design, Visual Content Direction, and Design System Development.
The final result was a unified brand and digital experience communicating Kemet Gate’s core values of connection, trust, movement, and global reach.